Down The Rabbit Hole - Optimizing Programmatic Campaigns
Read on for 8 tips that you can implement when analyzing the performance of your programmatic campaign.
Struggling with PPC advertising? We can help! You could get a FREE account assessment during our optimization clinic webinar this Thursday!
During the webinar, we’ll hold a live PPC optimization clinic – Larry and our very own Sean Quadlin will review 2 AdWords accounts and point out areas of strengths, and uncover opportunities to improve PPC account performance.
If you’d like the chance to have your AdWords account reviewed during the webinar by Sean and Larry, email firstname.lastname@example.org with your name, company name and a link to your AdWords Performance Grader Report no later than 1:00 PM EST on Wednesday, March 6. We’ll email you if your account is selected!
If you’re not already familiar with the AdWords Performance Grader, it’s a free PPC audit tool that delivers an instant audit of your account in under a minute. It analyzes your account performance in 8 key areas including Long Tail Keyword Optimization, Quality Score, Click Through Rate, Ad Text Optimization, Landing Page Optimization, PPC best practices and more.
Here’s an example of what the Quality Score section of the AdWords Grader report looks like – notice how it graphs the impression-weighted Quality Score distribution of the keywords in your PPC account, then compares it to the recommended, average Quality Score distribution of other accounts like yours!
To get your free AdWords Performance Grader report, go to the Adwords Grader Report and fill out the form to get your free report – then, shoot us an email (email@example.com) with the link and tune into our Webinar, this Thursday at 1PM EST.
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Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
Happy Holidays everyone! Well, that may be a bit premature, but not in the advertising world - where the preparation for the largest sales days of the year begins early.
In this new live webinar, Hanapin’s Kelly Pollock and Dialogtech’s Kelley Schultz will walk you through how to improve your audiences and messaging, reach new customers and increase clicks, calls and conversions through mobile display marketing.