February 24, 2008
Recently, we asked our readers what topics they would like to see covered when it comes to advanced pay-per-click management strategies. There were several good suggestions, and this week we’re going to discuss some of the topics our readers are most interested in learning about.
Writing about advanced PPC management can help veteran ppc’ers as well as beginners. Brushing up on PPC management basics is always necessary, but advanced PPC strategies can increase your traffic, conversions and achieve a better understanding of the complexity of PPC as a whole. By the end of the week we hope everyone will feel a little smarter; maybe even as smart as our PPC Hero Professor! (hence the image for the series!). So, stay tuned this week to learn about the following advanced PPC topics: