About John

Profile: I attended Ball State University, where I studied music education (I wanted to be a choir director!). It took me nearly 2 years to decide that wasn't my path to tread in life. I rounded out the remainder of my education in general business and liberal arts. Former employment includes a stint as a full-time manager for Kerasotes Theatres, and time spent in author promotions with AuthorHouse. The collective experienes of those jobs have given me a strong sense for customer service and an even stronger distaste for popcorn! In my position here at Hanapin Marketing, I'm involved in the strategy and writing for PPC Hero; I manage a few SEO accounts; but most importantly I manage several PPC accounts. I work with an amazing set of clients. On a more personal note, I've been happily married for over 6 years to my high school sweetheart ("awwww..."). Last summer, my wife gave birth to our beautiful daughter. Parenthood is both insane and amazing, but I love my daughter more than I can express in words. I'm a music junkie, an internet-aholic, movies are a must and an affinityfor good beer (See? I already used the “aholic” before I got to this one…). Favorite Posts: Yahoo! Search Marketing, Conversion Counter and Chicken Little...Oh My! Why You Shouldn’t Worry About Click Fraud Top 6 Settings to Check When Starting a New Adwords Account Dissecting a Taboo: Phone Numbers in PPC Ads



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Hero Conf 2012