Conversion Rate Optimization For PPC: Mo' Money, Less Problems

By Amanda West-Bookwalter | @Amanda_WestBook | Senior Account Manager at Hanapin Marketing

This Whaddya’know Wednesday, Amanda West-Bookwalter takes you on a step by step guide through optimizing your PPC account’s conversion rate. Through website design best practices, usability testing, showing you how to set up Google Analytics conversion funnels, and how to properly ad test for CRO–this vlog has got it all. Did I mention laser cats?!