Why Manual Bidding Will Slowly Ride Into The Sunset
With the recent changes in AdWords, it may be time to let manual bidding go and embrace automated bidding.
Today, we’ll walk you through using attribution modeling in Google Analytics. The attribution modeling tool is in beta, currently. If you were on top of your beta game enough to get in or you’re just excited about when the feature will be available to everyone, this is a great video to show you how to use this awesome tool. Attribution modeling helps give additional insight into how your different marketing channels interact, and shows how changing the way you assign credit based on position in the conversion path can affect your results. It’s aweshem!
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There are many surprising similarities between AdWords auctions and real estate markets. By comparing the two we’ll try and understand more about CPC inflation, effective investment strategies and where the industry could be heading.
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Making these easy adjustments to your PPC landing pages will positively impact quality score. A better quality score means lower CPCs!
Get tips for setting up display ads in mobile apps and explore another opportunity to reach audiences that are on the go!
A How-To covering the steps to automate your manual bidding strategy on Supermetrics. Saving you time in the long run.