October 8, 2015
Register Now for the Most Relevant, Actionable PPC Information!
We’re putting the finishing touches on our first ever London Hero Conf event, 28-30 October at the Millennium Gloucester London Kensington Hotel and Conference Centre. But there is still time to claim one of our few remaining seats and access the best PPC content around.
Our staff are particularly excited about these 5 sessions:
- The Future of PPC with Brad Geddes –
PPC Advertising has only been around for 17 years and yet it’s almost 1/3rd of all marketing spend in the world and it continues to grow every year. Over the years, the PPC targeting and marketing tactics have grown more sophisticated and will continue to evolve. In this keynote, we’re going to look at the top areas where PPC is evolving and where it’s going in the future. This keynote will show you what you need to know to future-proof your career and make sure you’re staying on top of the larger world of paid search.
- Mobile Search Engine Marketing: The Power is in Your Hands with Meghan Falter –
Google’s recent algorithm changes have made it imperative to focus on better (read: mobile) customer experiences. In this session, we’ll discuss how to cause a real paradigm shift in the way we treat mobile as advertisers that will drive results for your business, starting with PPC.
- Essential Google AdWords Innovations in Q4 with Alan Coleman and Brendan Almack
In 2015 Google has released new advertising innovations at a frenetic pace, typically one every week! This relentless rate of innovation presents a fantastic opportunity for search marketers to steal a march on the competition.In this high tempo & entertaining talk, Alan & Brendan will do the heavy lifting for you, covering the most essential Google AdWords updates of the last 6 months, demonstrating them with recent case studies and sharing advanced uses and hacks.
- The Top 10 Social Media Hacks of All Time with Larry Kim –
Learn how to use ads on Facebook & Twitter to drive 10-1000x more traffic to your site and convert 3-5x more of those visitors into leads and sales—all using TINY ad budgets. £50 or less!
- Quality Score Insights from An Ex-Googler with Frederick Vallaeys –
The Quality Score is one of the most misunderstood elements of AdWords yet it is one of the most important factors in the success (and profitability) of your campaign.Come learn the truth about AdWords Quality Score from someone who was on the team that built it at Google.
- And more!!
Don’t miss your chance to be part of this world-class event experience. Less than 50 seats remain!