We need your quick input! We’re conducting a brief 20 second survey on the reason why you have trouble scaling your PPC campaigns. The data collected will be used for future materials released by Hanapin Marketing. So do us a...
Continue Reading [Survey] The #1 Reason Why You Have Trouble Scaling Your PPC Campaigns
If you are in retail you know that competition to grab your potential customer exponentially increases during Q4.
Continue Reading Get Your Mobile PPC Ready For The Holiday Season
Learn how to optimize your phrase and modified broad match keywords to best-fit themes.
Continue Reading When You Need To Have The Right Words Use Phrase Match
In this whitepaper, Hanapin Production Specialist Briann Saxman will discuss tactics to shape up mobile campaigns and tailor them for mobile audiences you are trying to reach.
Continue Reading Top 6 Ways To Get The Most Out Of Mobile With Bing Ads
With 106 million monthly active users and just shy of 10% of Americans active during work hours, LinkedIn provides significant value for B2B marketing.
Continue Reading Linking Up With LinkedIn: A Beginner’s Guide
I am a big fan of utilizing marketing psychology principles into my ads to help implement user-focused strategies. Ad customizers make this tactic a lot easier.
Continue Reading Using Business Data Feeds To Implement Marketing Psychology Principles in Your Ads
In this new live webinar, CEO of Directive Consulting, Garrett Mehrguth, and Hanapin’s Senior Account Manager, Matt Umbro, will show you how you can best merge your PPC and SEO worlds and achieve cross-channel success.
Continue Reading Dominate SEO and PPC Listings With These 5 Tactics
I'm going to show you why implementing best practices into your landing page instead of testing them first could be a great way to figuratively shoot yourself in the foot.
Continue Reading My Experience With Landing Page Best Practices And The Failures That Ensued
Read on for 8 tips that you can implement when analyzing the performance of your programmatic campaign.
Continue Reading Down The Rabbit Hole – Optimizing Programmatic Campaigns
3 out of 4 people will access the internet using a mobile phone by the end of 2016. That equates to 2.5 billion people worldwide and is expected to grow by 86% by 2020.
Continue Reading Mobile Display Is The Future…Know Your Ad Types!
Google's new Merchant Center partnerships with BigCommerce, PrestaShop, and Magento make creating and maintaining Shopping campaigns easier than ever.
Continue Reading Google Announces Ecommerce Partnerships For Shopping
Happy Holidays everyone! Well, that may be a bit premature, but not in the advertising world - where the preparation for the largest sales days of the year begins early.
Continue Reading Seasonal Bidding Methods: Holidays Already?
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