PPC News Roundup for July 6, 2007

• Looking to diversify beyond Google, Yahoo and MSN’s PPC services? Look no further.
  

• This is an enlightening piece that outlines the many pitfalls of using shopping search engines, and what they need to do to come out of the dark ages.
  

• On Steve L ‘s PPC blog he talks about four very important mistakes one can make when testing ad text.
  

• One small step for MSN, one giant leap for advertisers. MSN adds new click quality report.

Related posts:

1. Top 5 PPC Developments That Made News in 2007
2. Our Greatest Hits for July 2009
3. Our Top 10 PPC Hero Blog Posts of 2007
4. Our Favorite PPC Blogs of 2007: Our PPC Hero Allies!
5. Our Greatest Hits for July!

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