PPC News Round Up

The PPC Hero team takes on the task of perusing the web and industry blogs for the best PPC related content and gives you them all in a witty, concise format -posted once a week right here to our blog.

Google Introduces AdWords Dynamic Structured Snippets

By , Production Specialist

  232 SHARES
Google recently launched dynamic structured snippets for AdWords. The automated extensions display industry-specific, structured information about products and services on those advertisers’ sites.   Currently they can show for retail, hotel and flight searches. Additional verticals are scheduled to follow later in 2015.   Here’s an example of what a sample snippet look like.     Google lists a few…
Extension PPC Ladder

Simplifying Remarketing With Google Analytics Instant Activation

By , Production Specialist

  223 SHARES
To help make it easier for advertisers to reach their most qualified customers, Google has enabled remarketing with a single toggle. Instead of manually updating all of your site tags, you will use Instant Activation.     Google states that it repeatedly see marketers struggle with tagging hurdles and complex implementation challenges, and that 1 in 5 remarketers successfully complete…
Tools Robot PPC Hero

Morning Clicks: Google Puts More Focus on Mobile and More

By , Account Manager at Hanapin Marketing

  88 SHARES
Morning Clicks is your mid-week roundup of digital advertising news and notes. We're your one-stop shop for the most relevant and important news in the PPC world. Grab your cup of joe and come see us every Wednesday morning.   Facebook exclaims: You will pay for your advertising. As they cut unpaid posts by marketers on users news feeds. [SF…
Coffee Morning Clicks

Morning Clicks: New Google Guides, eCommerce in China, and More

By , Account Manager at Hanapin Marketing

  81 SHARES
Morning Clicks is your mid-week roundup of digital advertising news and notes. We're your one-stop shop for the most relevant and important news in the PPC world. Grab your cup of joe and come see us every Wednesday morning.   Google wants you to remarket, and they want you to remarket in search, and they've released a guide to show…
Screen Shot 2014-11-11 at 4.20.34 PM

Morning Clicks: Multiple AdWords Log-Ins Now Allowed and More

By , Account Manager at Hanapin Marketing

  115 SHARES
Morning Clicks is your mid-week roundup of digital advertising news and notes. We're your one-stop shop for the most relevant and important news in the PPC world. Grab your cup of joe and come see us every Wednesday morning.   It was announced this week that Google launched Managed Service for Running Docker-Based Applications on its Cloud Platform. [Tech Crunch]…
PPC Morning Coffee

ACO_endad_Moz