Welcome to PPC Hero, the authority on pay-per-click strategy, industry news and great ppc-insider tips. Here you'll find our most popular posts, PPC management handbooks, and our collection of blog series. Don't forget you can receive email updates to keep you informed of the latest PPC Hero articles.

«

»

Print This Post Print This Post

PPC News Roundup for June 20, 2007
June 20th, 2007 | Amber | PPC News Round Up
  • Often the EXACT OPPOSITE of what you predict will occur, says Offermatica.com on Landing Page Best Practices.
  • Free commercial ad server for publishers, what? A clickz.com post mentioned that Exponential announced today a free commercial ad server for publishers, claiming the solution offers functions normally reserved for powerful and costly “industrial strength” platforms. It’s called Expo9.
  • User reviews are a sure-fire way to increase sales. P.J. Fusco over at Clickz sheds some light on how generate more reviews, as well as manage them.
  • A great post on SEOmoz.com talks about
    An Alternative Perspective on How User Data Impacts Google’s Rankings
  • This is a post about how interactive tools can increase conversion, but only if they are utilized by consumers.
  • Without so much as a peep, Google launched their IP blocking tool. This post details how to use the tool function and list out possible pitfalls.
  • The Rimm Kaufman blog details how PPC account managers should spend their time. This viewpoint states that less time should be spent on Ad Copy and more emphasis should be placed on fleshing out keyword lists and bid management.
Facebook   IN   Stumble Upon   Twitter   Sphinndo some of that social network stuff.

This entry was posted on Wednesday, June 20th, 2007 at 1:26 pm and is filed under PPC News Round Up. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave Comment