PPC News Roundup for March 27, 2007

• What Makes Us Search Online To Buy Offline?
• Microsoft Search Share Troubles
• New Wordpress Plug-In, Recommend It
• 66 Ways to Link Build in 2007
• Search Engine Smackdown
• Challenge to Jason Calacanis
• Top 10 favorites for AdWords Editor
• Keyword grouper
• Yahoo click quality czar
• Yahoo: 92% of Conversions Happen Offline
• Google is testing a “Search PPC” option over the right hand sponsored listings in the SERPs
• Part one of a series of tips on performing PPC audits, for agencies or in-house SEMs
• PPC Results: Break Out by Brand And Non-brand Keywords
• Travelocity CMO Explains Approach to Paid Search Campaigns
• Keyword Research: Advice on Methods And Tools

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• PPC News Roundup for March 23, 2007
• PPC News Roundup for March 22, 2007
• PPC News Roundup for March 16, 2007
• Yahoo! Performing System Updates This Weekend
• PPC News Roundup for March 30, 2007

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