Using Business Data Feeds To Implement Marketing Psychology Principles in Y...
I am a big fan of utilizing marketing psychology principles into my ads to help implement user-focused strategies. Ad customizers make this tactic a lot easier.
As you may know, we discuss landing pages rather frequently here at PPC Hero. They are a crucial element of your paid search marketing campaign and we feel that your (and our!) landing pages could always be better. Your landing page has the ability to convert at a higher rate, generate more sales, and engage your audience at a deeper level – and we would like to help you with all of these! After all, that’s what superheroes do, right?
We are kicking off a new series called the PPC Hero Landing Page Critique! “How does it work?” you might ask. It’s simple:
And it’s just that easy. What “pertinent information” do you need to include? When submitting your landing page for critique consideration, please include the following:
The landing page you submit may be critiqued and posted to PPC Hero so please make sure that you feel comfortable having it posted to the blog.
How do you submit? Just go our contact page and submit your information!
This will be a new on-going series so we’re excited to get things kicked off!
We look forward to hearing from you!
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In this new live webinar, CEO of Directive Consulting, Garrett Mehrguth, and Hanapin’s Senior Account Manager, Matt Umbro, will show you how you can best merge your PPC and SEO worlds and achieve cross-channel success.
I'm going to show you why implementing best practices into your landing page instead of testing them first could be a great way to figuratively shoot yourself in the foot.
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Read on for 8 tips that you can implement when analyzing the performance of your programmatic campaign.
3 out of 4 people will access the internet using a mobile phone by the end of 2016. That equates to 2.5 billion people worldwide and is expected to grow by 86% by 2020.
Google's new Merchant Center partnerships with BigCommerce, PrestaShop, and Magento make creating and maintaining Shopping campaigns easier than ever.