Liveblogging Google Marketing Next 2017
Join PPC Hero as we live blog Google Marketing Next 2017. There will be updates about Google AdWords, Analytics, and DoubleClick.
This week’s Whaddya’know Wednesday expert, Chris McGee, is the Product Manager and Marketer here at Hanapin Marketing. One of the products he’s managing and marketing is Doppelpager.com, which allows you to copy and change existing landing pages to make them more effective for PPC. In this video, he goes over the top 5 landing page goals for e-commerce sites, and how to achieve them.
Last week on Whaddya’know Wednesdays, Abby Woodcock showed you how to use MSN’s implicit and explicit bidding strategy.
Two weeks ago on Whaddya’know Wednesdays, Bethany Bey told you all about the best way to utilize negatives.
Three weeks ago on Whaddya’know Wednesdays, Kayla gave you five tips to raise your quality score.
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Beginning in early June, AdWords will be rolling out changes to Enhanced CPC bidding (ECPC). Read on to find out how these changes will impact you.
The Hanapin team has been really busy these past few months and we’re excited to announce the launch of a brand new website!
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Read this 6 section checklist to evaluate a potential programmatic advertising vendor!
Google will be announcing their latest marketing innovations at the Google Marketing Next 2017 live stream event and we'll have you covered.
“Lead Nurture” is, by no means, a new term in the marketing world, however, it is a topic that has been trending in the marketing world lately, especially in PPC.