2 Important Ongoing PPC Agency Services
December 29, 2014
As a business, you may not be looking for full PPC management services, but you know that you need extra eyes on the account. Below, we list two ongoing services that PPC agencies can offer.
The recurring nature likely lends itself to not only in-house account teams, but would probably have to be for fairly high budget situations. Comprehensive audits can be a bit pricier as a one-time occurrence given the amount of information and opportunities that are presented. If you look at a recurring option with your agency however, they may be able to apply some discounting to subsequent audits.
A staff augmentation solution is somewhat retainer-like, but it can take a slightly more involved role. Dependent on the brand or the role to be filled, the agency could even send personnel to the client’s office to physically fill in and be present for the retainer work.
Browse By Category
Smart RLSA Tips for the Holiday Season
The holiday season is just around the corner! Get tips on how to fine tune your RLSA audiences to capture additional conversions or revenue.
Our Attendees Have Spoken - Why You Can't Miss London
At Hero Conf London, 23-25 October, we've created a schedule that can be tailored to any PPC role. In-depth, actionable sessions for the PPC Specialist and high-level strategies and tactics for the Marketing Manager looking to generate new opportunities.
Using Google Sheets as a Script Controller
Learn how to use Google Sheets to make AdWords script adjustments via spreadsheet rather than through the code itself.
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
How To Setup An Apple Search Ads Campaign
Apple Search Ads has become a huge force in the world of app downloads. Get tips on how to launch a campaign to promote an app!
Adding Facebook Ad Block Lists
Get tips on how to add a Facebook ad placement block list and start blocking your ads from appearing on certain websites.
Optimizing Display Advertising in an Omni-Channel World
We’re teaming up with DialogTech to tell you all about display tactics you can put in place for conversion success, both online and over the phone. DialogTech’s Blair Symes and Hanapin’s Stephanie White will show you the advanced strategies that will have a big impact...