About Jessica Niver

Profile: Jessica likes writing things, except for this bio. After learning how to dissect various creatures while earning her degree in Zoology, she changed tracks and now dissects PPC and SEO accounts (while keeping things nice and corny on the blog). She finds it infinitely less smelly and mostly more gratifying, but does sometimes miss the excitement of finding an entirely intact fish in a shark’s stomach. She’s every kind of nerdy about online marketing and likes to give any decent-sounding strategy a try. She sometimes gives PPC advice to strangers on the street, and generally comes up with her best account optimization ideas while washing her hair.



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