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With so many paid social options to invest in, it can be hard to understand (and convince to your boss) how your strategy can work across many different channels.

Audience overlap can lead to negative results for your Facebook campaigns. Follow this guide on how to diagnose and fix your overlap for better results.

Today’s marketers need to know about one of the most powerful marketing tactics available — Facebook Messenger marketing with chatbots. This is your guide.

A list of the notable changes to LinkedIn Ads in 2018: new features, new creative types, and a new Campaign Manager experience.

Learn step-by-step how to optimize images and videos across the various placements available in the Facebook Ads Platform.