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Programmatic, Programmatic Advertising
Connected TV campaigns should pair with other paid media campaigns to drive conversions and take advantage of each targeting tactic to maximize inventory. Read More »
Advanced PPC Strategies, Content / Display Network
Native advertising is one of the best ways to gain increased engagement from high-intent audiences. Learn how to build a winning native strategy from an expert. Read More »
Programmatic, Programmatic Advertising
Connected TV allows for greater reach, better targeting, increased measurement, and more control over frequency capping than traditional TV advertising. Read More »
Programmatic, Programmatic Advertising
Join James Sexton from Brainlabs and Alex Lamoureux from Acquisio as they discuss all the things you need to know when you decide to leap into programmatic - from choosing platforms to leadership buy-in. Read More »
Programmatic, Programmatic Advertising
Hulu: you know it, you love it, you probably binge it (guilty). Here's what you need to know about advertising on it. Read More »
Display, Programmatic
Digital Marketing is ever-changing. New platforms, networks, and services pop up every month. Keep up-to-date with PPC Hero. Read More »
Automation, Display
Time is tight, clients need our attention and performance still needs to happen. We have compiled a few tips to help streamline your DV360 campaigns. Read More »
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