Why You Should Take Connected TV Seriously
Connected TV allows for greater reach, better targeting, increased measurement, and more control over frequency capping than traditional TV advertising.
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Category: Programmatic
Webinar Today! Pitching Programmatic: Get Your CMO On Board
Join James Sexton from Brainlabs and Alex Lamoureux from Acquisio as they discuss all the things you need to know when you decide to leap into programmatic - from choosing platforms to leadership buy-in.
Hulu Advertising: What You Need to Know About It
Hulu: you know it, you love it, you probably binge it (guilty). Here's what you need to know about advertising on it.
A Quick Look at Walmart Media and Spiceworks
Digital Marketing is ever-changing. New platforms, networks, and services pop up every month. Keep up-to-date with PPC Hero.
4 Tips to Make Your DV360 Campaigns Heroic
Time is tight, clients need our attention and performance still needs to happen. We have compiled a few tips to help streamline your DV360 campaigns.
Programmatic Guide: Google Display & Video 360
If you’re interested in expanding your digital marketing efforts in 2020, Display & Video 360 is a great way to get started.