Understand more about Google's latest algorithm change, Core Web Vitals, a new set of metrics that puts a focus on improved UX from the experts at PPC Hero.
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How to Effectively Prevent Mobile Ad Fraud and ROI Setbacks
The ultimate guide to mobile ad fraud prevention. Definitions and the importance of collaboration; all you need to know, right here.
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How To Optimize Your, Google My Business Profile
Want to make the most of your Google My Business profile? Here's how to optimize it for better search engine visibility.
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Why You Can’t Afford to Ignore Responsive Display Ads
Despite being the default, advertisers are reluctant to use Responsive Display Ads. So what are their benefits, and why can’t you afford to not be using them?
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Top 5 B2B Link Building Strategies That Actually Work
B2B link-building directs traffic to your website and helps it rank high in Google searches. Read more about tried-and-tested B2B link-building strategies here.
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Five Lead Magnets that Complement Paid Traffic
Do you want to generate leads from your ad? Do you want to create a lead magnet that complements your funnel? Here are a few ideas for you…
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Google Ads Optimization: Search Campaign Optimization List
From a list of keywords to avoid to how to monitor search ad performance to language demographic targeting, we have everything you need, right here.
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UX Tricks to Optimize Your Landing Page Conversion Rates
Are you looking for ways to improve your website landing pages while offering a better user experience? PPC Hero has a few tips you'll want to know about.
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Three Tips to Combine Paid and Organic Search Marketing Strategy
Not sure how to align PPC and SEO? These tips will help you master the SERP, align both channels, and maximize your holistic search strategy.
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How to Craft the Perfect PPC Marketing Plan
From situation analysis to execution timeline, learn how to craft an impactful PPC marketing plan in six easy steps specifically tailored to PPC marketing.
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Using Google Ads for Shopify Success
There’s a lot that goes into building a successful Shopify store. Learn how to use Google Ads to ensure Shopify success in 2022.
PPC Ad Copy 101: How to Write Compelling Ad Copy That Converts
Struggling to write compelling PPC ad copy? Then follow the simple steps listed here to create attention-grabbing ads and boost your conversions!
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