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Clever Retail Strategies to Increase Online Traffic & Revenue

More about this Webinar

As an Ecommerce business, it can be tough to find creative ways to amp up your marketing strategy. Especially if you have a brick and mortar location, how can you use your digital marketing methods to increase your in-store traffic? Then, how could you accurately attribute that traffic to your hard work online?

In this webinar recording, Hanapin’s Will Larcom and Google’s Julia Meter will go through some out-of-the-box ecommerce strategies that will help you increase traffic, skyrocket revenue, and optimize your marketing mix.

You’ll get expert Ecommerce tips like:

  • Why and how you should pay attention to seasonality when bidding and budgeting
  • Using local inventory ads to increase your in-store traffic
  • When launching promos, how to be more intentional and get more actionable data

Presented By

Will Larcom

Will Larcom

Account Manager, Hanapin Marketing


Julia Meter

Julia Meter

Agency Development Manager, Google


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