Give Us Your Two Cents on the Google AdWords Quality Score

This is a quick Thank You to everyone who has filled out our Google AdWords Quality Score Survey – and this is a gentle reminder to those of you haven’t done so yet! The survey is looking to determine how much weight each aspect of the quality score carries – in the opinion of PPC managers. Please fill it out now! We’ll posting the results and a summary tomorrow!

Analyzing the AdWords Distance Report

The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance.

How to Master Attribution for Easy Budget Planning

In this webinar, Hanapin’s Cassie Oumedian and Google’s Julia Meter will provide tips on using AdWords attribution to directionally decide where you should allocate your budget, and how you can use the changing industry to your advantage.

AdWords Interface Updating By End of 2018

By the end of 2018, the old AdWords interface will be replaced by the new AdWords Experience permanently. The exact date of the transition is up for debate but it is expected to come as early as October, if not earlier in the year.