Stop Using Google's First Page Estimates to Set Your Bids
Google's First Page Bid Estimates can't be trusted. Adjust your bid strategy based on average position and not using this metric.
It’s that time again! This Tuesday, 5/23 at 12 PM EST, Google will be announcing their latest marketing innovations at the Google Marketing Next 2017 live stream event. Google will be sharing news about AdWords, Analytics, and DoubleClick. We have you covered at PPC Hero.
Emma Franks will be live blogging the event as the innovations are announced. We’re excited to see what Google will be unveiling as we look to implement these new features into our accounts. Just last year, we were introduced to the new AdWords interface. This year’s event should be just as exciting.
If you haven’t yet signed up for the live stream, make sure to click the link in the first paragraph. As always, please tweet us at PPC Hero with any comments.
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