News Update: New Resource Library for Google AdWords Certification Program
May 13, 2011
Earlier this week, Google announced the launch of a new resource library in their AdWords Certification Program portal. For those of you PPC Heroes out there interested in getting your Google AdWords Certification, this is wonderful news and will make preparing for the AdWords exam much easier. Beyond providing easy access to training resources, the new resource library’s content goes above and beyond certification exam material to also provide additional product education, as well as sales and marketing resources for Internet marketers.
Here are some highlights of content in the new resource library:
- eLearning modules
- Case studies
- Product one-sheeters
- Videos from Google’s Business Channel
The new library is currently only available to people with individual certification accounts in the UK, Ireland, Australia and New Zealand, but will be rolled out to users in additional countries within the next few months.
As someone hoping to obtain AdWords Certification in the near future, I know this will make my preparation much easier and more focused. Becoming certified as a company or an individual professional can help distinguish you to potential or existing clients by showcasing your AdWords knowledge and proficiency, so it’s definitely worth considering the time and effort involved if you’re not currently certified. To sign up for Google’s AdWords Certification Program, visit: http://www.google.com/adwords/professionals/.
Thanks for reading, and stay tuned for more news updates from PPC Hero!
Browse By Category
A Buyer Persona Based Approach to Mapping Your Customer Journey
Explore how a persona-based approach is used to enhance customer experience, improve targeting accuracy, and harness behavioral analytics to their business objectives.
The Rise of The No-Click Search Results
Searching for answers and data has never been easier thanks to the help of search engines. Here we’ll discuss the effect that no-click cost is having on ppc, including the growing popularity of voice search.
Becoming Allies With The Sales Team: A Lead Gen Solution
Collaborating with your client’s sales team can provide a treasure trove of insights. Explore how PPC tactics are utilized to help shorten the sales cycle and improve close rates!
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
The Opportunities Tab: AdWords vs Bing, A Friendly Match-Up
Dive into AdWords and Bing opportunities tabs and see how they compare. This includes accessibility, features, and performance insights.
How to Drive Calls that Actually Convert
Our experts are here to explain how gaining call tracking data can help you close the gap in your customer journey and tailor their experience so they actually convert.
New Facebook Analytics Updates from F8
Learn about journeys and automated insights, new tools announced at Facebook's F8 conference for the Facebook Analytics tool.