The Advertising Principles That Guide Facebook's Decisions
Facebook highlights the advertising principles that guide their decision making in response to recent events.
Earlier this week, Google announced the launch of a new resource library in their AdWords Certification Program portal. For those of you PPC Heroes out there interested in getting your Google AdWords Certification, this is wonderful news and will make preparing for the AdWords exam much easier. Beyond providing easy access to training resources, the new resource library’s content goes above and beyond certification exam material to also provide additional product education, as well as sales and marketing resources for Internet marketers.
Here are some highlights of content in the new resource library:
The new library is currently only available to people with individual certification accounts in the UK, Ireland, Australia and New Zealand, but will be rolled out to users in additional countries within the next few months.
As someone hoping to obtain AdWords Certification in the near future, I know this will make my preparation much easier and more focused. Becoming certified as a company or an individual professional can help distinguish you to potential or existing clients by showcasing your AdWords knowledge and proficiency, so it’s definitely worth considering the time and effort involved if you’re not currently certified. To sign up for Google’s AdWords Certification Program, visit: http://www.google.com/adwords/professionals/.
Thanks for reading, and stay tuned for more news updates from PPC Hero!
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