O Conversions, Where Art Thou?

Find out at Hero Conf! Join us April 16-17, 2012 in downtown Indianapolis, Indiana.

We announced Hero Conf speakers last month, and we are thrilled to announce a few additions to our already rock star lineup:

Elizabeth Burkholder, Agency Lead for Google
Shawn Livengood, SEM Manager for BuildASign.com, PPC Without Pity
Robert Brady, PPC Consultant, Righteous Marketing

We would also love to announce that Hero Conf’s Platinum sponsor for 2012 is: 

And, many thanks to other sponsors, TopSEOs and Visibility Magazine. Sponsorships are still available! If you are a vendor interested in sponsoring Hero Conf, please click here: https://www.heroconf.com/pages/Sponsors.html.

As always, for more information, please visit https://www.heroconf.com/.

How to Use the New AdWords UI Like a Boss

In this webinar, Hanapin expert, Kass Bots will walk you through how to use the new interface like a boss and pull the essentials you need. She’ll also talk through the bugs we are seeing on the Hanapin team and how to work with them.

Troubleshooting Lookup Functions in Excel

It’s easy to get discouraged from using Excel when we run into errors. This post guides you as you troubleshoot your Lookup functions so you don’t refrain from using them!

A Reminder About Work-Life Balance

Proper Work-Life Balance Is Something Easily Forgotten. Here Is A Reminder That It's Okay To Have A Life Outside Of Work & Constantly Checking Performance.