Data has long been the backbone of digital marketing. As an account director, you should be measuring performance in some way or another and proving your worth.Read More »

In the age of social media, internet users are shifting their attention to messengers. This provides a new horizon for ads targeting customers directly.Read More »

90% of people discover new products and brands on YouTube. It's the 2nd largest social network with over 2 billion users and 1 billion hours of daily viewing.Read More »

After almost a year, the world is still trying to get used to onboarding virtually and making new hires feel well trained and welcomed, even from miles away.Read More »

We have created a program that gathers 20+ industry experts who will share with you the latest trends in paid media, plus impactful networking sessions with peers to get refreshing insights.Read More »

A checklist of PPC tasks, broken down weekly and monthly, that all account managers should be doing.Read More »

Writing native ad headlines requires more precision than regular PPC ads. There are some things you need to remember to make your native ad headlines standout.Read More »