An Intro to Amazon Sponsored Display Ad Campaigns
One eCommerce specialist gives a walkthrough of the audience and product targeting options available for Amazon advertisers who are testing display ads.
Recommended Posts
Welcome to PPC Hero’s Recommended Posts! Our mission is to educate and inform our readers on the ever-changing world of Pay-Per-Click management. The posts you see below are our “Greatest Hits” thus far. We love all of our posts equally, but we feel that these special ones are our most helpful, original and thought-provoking. This list will be updated as we continue to top ourselves and help our readers achieve greater success with their PPC campaigns!
- 6 ways to Increase Your Traffic
- AdWords Quality Score Survey Results Are In
- Top 6 Settings to Check When Starting a New Adwords Account
- How to Improve your AdWords quality Score
- Top Optimize or Not To Optimize
- The Top 3 Challenges Facing the PPC Industry
- What to Learn from Your Competition
- Peeling Back the Layers of Google’s Pay-Per-Action Beta Test
- 7 Reasons Wht Retailers Should Advertise with Shopzilla.com
- Cross-Channel Tracking Explained
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Top-of-Funnel YouTube Audiences for B2B
For B2B advertisers looking to grow top-of-funnel reach, this blog discusses examples of B2B, top-of-funnel audiences to test on YouTube.
5 Tips for Creating Accurate Projections
Create projections that are accurate and feel confident in presenting them to decision makers with these 5 tips.
Setting Up A LinkedIn Ads Marketing Funnel
This post discusses targeting ideas for different stages of a marketing funnel on LinkedIn Ads platform.
How To Optimize Offline Conversion Tracking
For B2B advertisers who have set up offline conversion tracking and are not sure what to do next, this blog explains how to optimize for the best lead quality.
A Successful LinkedIn Group Targeting Test
One digital marketer shares results from LinkedIn audience testing and how group targeting came out on top.
How To Create State-of-the-Art Campaign Proposals
One Paid Media Strategist shares how to create an in-depth campaign strategy proposal for a boss or client.
How to Find Missing Search Terms for Google Ads
Google Ads reduced visibility for search terms in September 2020. Learn how to find the missing search terms in Google Analytics.