3 Ways To Build Customer Loyalty During A Crisis
The 3 strategies in this blog are meant to help your brand better relate to customers during a crisis, ultimately increasing your customers' lifetime value.
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Recommended Posts
Welcome to PPC Hero’s Recommended Posts! Our mission is to educate and inform our readers on the ever-changing world of Pay-Per-Click management. The posts you see below are our “Greatest Hits” thus far. We love all of our posts equally, but we feel that these special ones are our most helpful, original and thought-provoking. This list will be updated as we continue to top ourselves and help our readers achieve greater success with their PPC campaigns!
- 6 ways to Increase Your Traffic
- AdWords Quality Score Survey Results Are In
- Top 6 Settings to Check When Starting a New Adwords Account
- How to Improve your AdWords quality Score
- Top Optimize or Not To Optimize
- The Top 3 Challenges Facing the PPC Industry
- What to Learn from Your Competition
- Peeling Back the Layers of Google’s Pay-Per-Action Beta Test
- 7 Reasons Wht Retailers Should Advertise with Shopzilla.com
- Cross-Channel Tracking Explained
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Scalable Analytics Team Structures: Centralized vs Decentralized
The structure of your analytics team should be scalable. This blog defines centralized and decentralized analytics teams and looks at the pros/cons of each.
Take the Survey: How has COVID-19 impacted your paid media?
Fill out this short survey to help the digital marketing community understand what impact COVID-19 is having on paid media.
Click Share Vs Impression Share - Which One Should You Care About?
Which one does Google care about more? How to use demographics to decrease cost, increase click share, and be rewarded by Google.
May 2020 Updates to Paid Media Platforms
In this monthly post, we bring you the latest news and changes from all of the major ad platforms. Google, Bing, Facebook, Youtube, LinkedIn, and more.
Audit Google Display Placements Like a Boss
Understand the importance of being diligent on display campaign auditing to reduce wasted spend, gather quality data, and narrow down your target audiences.
Create Google Display Countdown Ads Using Rules: Getting Creative With Ad C...
Want to create urgency to purchase with your display ads? With a little creativity, you can create countdown ads even though it's not a default option!
How Data Science Can Improve PPC Performance
This will look at the concept of data science, the tools and knowledge you need to make it work, some common PPC issues, and how data science can help fix them.