The ability to run effective PPC campaigns is among the hottest skills that got people hired last year and every day more companies discover the importance of being found in the search results. Agencies around the world are constantly on the lookout for qualified individuals to manage the stream of new clients and an increasing number of companies are even able to justify an … [Read more...] about How To Write A PPC Job Description In Today’s World
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Strategic Tools Your PPC Agency Should Be Providing
While performance and optimizations are a big part of the relationship between a PPC agency and a client, there is one piece that can provide value beyond just the numbers - communicating strategy and account insights. Over the course of the next few weeks, we will cover 6 strategic tools that we feel help provide value to a company, beyond performance. Reporting Showing … [Read more...] about Strategic Tools Your PPC Agency Should Be Providing
[New Flash Webinar!] 4 PPC Tips To Boost Your Online Retail Sales
Hanapin’s Senior Account Analyst, Jacob Fairclough, discusses 4 PPC tips that will help boost your online retail sales, including using ad customizers, looking at time of day metrics, and utilizing product feed categories for improved Shopping campaign structures. This live 20 minute webinar will be Thursday, September10th at Noon EST. You’ll get expert-level PPC tips … [Read more...] about [New Flash Webinar!] 4 PPC Tips To Boost Your Online Retail Sales
On Demand Webinar: 4 Underutilized Google Analytics Features For PPC Accounts
On Demand Webinar 4 Underutilized Google Analytics Features For PPC Accounts Presented by Your On Demand Webinar is located below. Please be sure to bookmark this page for future access to this webinar. … [Read more...] about On Demand Webinar: 4 Underutilized Google Analytics Features For PPC Accounts
Boost Your PPC Strategy By Focusing On Where Users Are Going
Last week, Marketing Land published an article with statistics around mobile browser usage. According to the article, people are spending more time than ever on their mobile phones. More than likely if you are anything like me you don't need a think-tank to tell you this fact. It turns out that the time spent using apps has grown to 90% while browser time has declined to 10%. … [Read more...] about Boost Your PPC Strategy By Focusing On Where Users Are Going
[New Whitepaper!] Beginner Excel: 10 Must-Haves For PPC Newbies
If you’re just starting off down the road of mass data analysis, Microsoft Excel can be a little daunting. The secret, is that once you know a handful of tricks, it becomes pretty easy to figure out how to make Excel work for you. In this whitepaper, you’ll get 10 tips that will have you zipping through data, pulling insights and optimizations like a pro. In this Whitepaper … [Read more...] about [New Whitepaper!] Beginner Excel: 10 Must-Haves For PPC Newbies
Flash Series Confirmation: 4 PPC Tips Boost Your Online Retail Sales
You're All Set! You're now registered for our Flash Series 20-minute webinar, 4 PPC Tips Boost Your Online Retail Sales. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Solidify Your Ecommerce Remarketing Strategy With Google Analytics The … [Read more...] about Flash Series Confirmation: 4 PPC Tips Boost Your Online Retail Sales
12 Ways Google AdWords Drives PPC Managers Crazy
Editor’s Note: This article is the final post as part of our Hero Conf London Guest Post Giveaway. Based on a combination of pageviews, shares and editorial review from the PPC Hero writing staff, a winner will be chosen from the finalists we post throughout the week. Today’s post comes to us from SEO, copywriting and PPC Specialist, Emma McHale (@EmmaMcHal). I love PPC and … [Read more...] about 12 Ways Google AdWords Drives PPC Managers Crazy
[New Webinar with Jeffalytics!] 4 Underutilized Google Analytics Features for PPC Accounts
Google Analytics is an invaluable tool when it comes to your PPC campaigns. The reports, trends, and nuggets you can pull out are plentiful. Are you getting the most utility you can out of Analytics by pulling the best reports? Did you know that along with your Google campaigns, you can also get valuable insights and opportunities by importing click data from non-Google … [Read more...] about [New Webinar with Jeffalytics!] 4 Underutilized Google Analytics Features for PPC Accounts
Flash Series: 4 PPC Tips To Boost Your Online Retail Sales
More about this 20-Minute Webinar Hanapin's Senior Account Analyst, Jacob Fairclough, discusses 4 PPC tips that will help boost your online retail sales, including using ad customizers, looking at time of day metrics, and utilizing product feed categories for improved Shopping campaign structures. Can't make the webinar? Register anyways and we'll send you the slides and … [Read more...] about Flash Series: 4 PPC Tips To Boost Your Online Retail Sales
On Demand Webinar – Flash Series: How PPC Ad Extensions Can Make Your User’s Experience More Personal
On Demand Webinar Flash Series: How PPC Ad Extensions Can Make Your User's Experience More Personal Presented by Your On Demand Webinar is located below. Please be sure to bookmark this page for future access to this webinar. … [Read more...] about On Demand Webinar – Flash Series: How PPC Ad Extensions Can Make Your User’s Experience More Personal
Webinar Confirmation: 4 Underutilized Google Analytics Features for PPC Accounts
You're All Set! You're now registered for Hanapin Marketing and Jeffalytic's webinar, 4 Underutilized Google Analytics Features for PPC Accounts. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Get More Bang For Your Buck – 6 Ways To Use … [Read more...] about Webinar Confirmation: 4 Underutilized Google Analytics Features for PPC Accounts
