You're All Set! You're now registered for Hanapin Marketing's webinar, Epic PPC Insights From Hanapin Marketing: What We've Learned As An Agency. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Who's Managing Your PPC? Pros and Con's of … [Read more...] about Webinar Confirmation: Epic PPC Insights From Hanapin Marketing: What We’ve Learned As An Agency
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Need Fast Growth? How To Ramp Up Your PPC Program Quickly
A few months ago, I was tasked with ramping up one of our flagship client’s PPC program by driving as much volume as possible on a month over month spend increase of $90K. I was both excited and terrified at the prospects of what the potential consequences could be. Driving client spend is always exciting for an agency as it creates additional revenue. A spend increase of … [Read more...] about Need Fast Growth? How To Ramp Up Your PPC Program Quickly
Webinar Confirmation: Optimize Your PPC Retargeting Program To Boost Your ROI
You're All Set! You're now registered for Hanapin Marketing and AdRoll's webinar, Optimize Your PPC Retargeting Program To Boost Your ROI. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Discover The Gold Mine Of Remarketing Lists Using … [Read more...] about Webinar Confirmation: Optimize Your PPC Retargeting Program To Boost Your ROI
Calling all PPC Hero Allies: Follow us, like us (get to know us!)
Do you love PPC Hero and don’t want to miss a single post? Then you should follow us on Twitter and like us on Facebook! Not only do we share all the brand new posts on PPC Hero, but we also push out popular posts, new whitepapers, new webinars, toolkits, on demand webinars, new posts on the AdWords blog, new announcements in PPC + MORE! It’s also a great place to connect … [Read more...] about Calling all PPC Hero Allies: Follow us, like us (get to know us!)
Why Moving Towards People-Based Targeting is Essential for PPC Practitioners
Editor’s Note: This article is a part of our Hero Conf Guest Post Giveaway. Based on a combination of pageviews, shares and editorial review from the PPC Hero writing staff, a winner will be chosen from the 4 finalists we post throughout the week. Today’s post comes to us from Sandeep Basra, a PPC Executive at Conversion Works. Just to recap, people-based targeting … [Read more...] about Why Moving Towards People-Based Targeting is Essential for PPC Practitioners
Webinar Confirmation: 11 Excel Tricks To Improve Your PPC Life
You're All Set! You're now registered for Hanapin Marketing and 3Q Digital's webinar, 11 Excel Tricks To Improve Your PPC Life. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Automate And Manually Change Bids With Excel Simple Tips To … [Read more...] about Webinar Confirmation: 11 Excel Tricks To Improve Your PPC Life
Webinar Confirmation: 5 Super Smart Strategies To Drive Leads With PPC and CRO
You're All Set! You're now registered for Hanapin Marketing and Formstack's webinar, 5 Super Smart Strategies To Drive Leads With PPC and CRO. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: How to Better Optimize for Mobile Lead … [Read more...] about Webinar Confirmation: 5 Super Smart Strategies To Drive Leads With PPC and CRO
Use Google Analytics Custom Reports To Make Your PPC Life Easier
Do you ever get frustrated with Google Analytics reporting for not having exactly what you want? I know the feeling. You want a column for cost and for each type of goal you have set up, but these don’t come in your standard reports in the interface. Or maybe you’re just ready to step up your analytics game to the next level (and subsequently expose your inner analytics … [Read more...] about Use Google Analytics Custom Reports To Make Your PPC Life Easier
Expect Growth With Yahoo Stream Ads
Now that the holiday madness is over, it’s time for digital marketers to plan where we’ll be spending in 2015. According to The State of Paid Search survey, the PPC market is predicted to have slower growth in 2015 than it did in 2014. However, account managers are still excited about growth opportunities for the new year. 70% of account managers who plan to increase … [Read more...] about Expect Growth With Yahoo Stream Ads
The Role Of Social Networks Moving Forward
Social networks play a large part in the advertising industry. It’s likely that the majority of you get plenty of advertisements shown to you once logging in to Facebook or Twitter. As the industry continues to grow, be prepared for even more advertising platforms. In 2015, advertisers will want to focus on non-Google opportunities. Facebook, Twitter, and LinkedIn are … [Read more...] about The Role Of Social Networks Moving Forward
Creating A Full Funnel Marketing Strategy With AdWords
I find that the more I learn about SEM, the more I realize I don’t know. There are many layers of sophistication that we can build into our campaigns and targeting to increase performance. The days of matching a relevant keyword with a relevant add and landing page and thinking you are done are behind us. It’s time to get more sophisticated about our targeting and audience … [Read more...] about Creating A Full Funnel Marketing Strategy With AdWords
Master Social PPC in 2015! [Webinar Recording]
Is your social PPC ready for 2015? In the past year, we’ve seen a lot of changes in features, reporting, and advertising options for Facebook, Twitter, and LinkedIn. In this webinar, social advertising experts talk through some new options available, like the latest reporting system and video ads in Facebook and remarketing on different platforms, as well as taking a deeper … [Read more...] about Master Social PPC in 2015! [Webinar Recording]
