Google Shopping is growing in importance, but it can still be a relatively new tool to use for the Lead-Gen PPCer with that first e-commerce client. I've seen (and written) posts that go over Google Shopping campaign strategy on one end of the spectrum, or go over in-depth aspects of Shopping on the other end. My goal with this post is to be slightly more practical, as well as … [Read more...] about New to Google Shopping? Read These 9 Tips To Own It
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Webinar Confirmation: Ask Me Anything About CRO With Brian Massey and Joanna Wiebe
You're All Set! You're now registered for Ask Me Anything About CRO with Brian Massey and Joanna Wiebe. Go here for the live stream: /cro-day-live-stream/. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Average Conversion Rate: What's Average, Anyway? How I Raised My Conversion Rate By 400% … [Read more...] about Webinar Confirmation: Ask Me Anything About CRO With Brian Massey and Joanna Wiebe
Webinar: Ask Me Anything About CRO With Brian Massey and Joanna Wiebe
Ask Me Anything About CRO With Brian Massey, Joanna Wiebe, and Roopa Carpenter More about this Webinar We’ll cover how to use CRO to increase your conversions, best practices on strategy and what to test, as well as live feedback on submitted landing pages from top industry experts. You'll get expert-level CRO tips like: How to assemble an awesome CRO team … [Read more...] about Webinar: Ask Me Anything About CRO With Brian Massey and Joanna Wiebe
Webinar Confirmation: Epic PPC Insights From Hanapin Marketing: What We’ve Learned As An Agency
You're All Set! You're now registered for Hanapin Marketing's webinar, Epic PPC Insights From Hanapin Marketing: What We've Learned As An Agency. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Who's Managing Your PPC? Pros and Con's of … [Read more...] about Webinar Confirmation: Epic PPC Insights From Hanapin Marketing: What We’ve Learned As An Agency
Webinar: Epic PPC Insights From Hanapin Marketing: What We’ve Learned As An Agency
More about this Webinar At Hanapin Marketing (producers of PPC Hero and Hero Conf), we are constantly learning and discovering new tips and tricks in PPC. We've experienced both the successes and the pitfalls that come with an industry that is constantly changing and growing and includes a variety of moving parts. In this webinar, we'll be doling out some of our "secret sauce" … [Read more...] about Webinar: Epic PPC Insights From Hanapin Marketing: What We’ve Learned As An Agency
Need Fast Growth? How To Ramp Up Your PPC Program Quickly
A few months ago, I was tasked with ramping up one of our flagship client’s PPC program by driving as much volume as possible on a month over month spend increase of $90K. I was both excited and terrified at the prospects of what the potential consequences could be. Driving client spend is always exciting for an agency as it creates additional revenue. A spend increase of … [Read more...] about Need Fast Growth? How To Ramp Up Your PPC Program Quickly
Webinar Confirmation: Optimize Your PPC Retargeting Program To Boost Your ROI
You're All Set! You're now registered for Hanapin Marketing and AdRoll's webinar, Optimize Your PPC Retargeting Program To Boost Your ROI. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Discover The Gold Mine Of Remarketing Lists Using … [Read more...] about Webinar Confirmation: Optimize Your PPC Retargeting Program To Boost Your ROI
Webinar: Optimize Your PPC Retargeting Program To Boost ROI
More about this Webinar Retargeting. We're still trying to figure out if this feature in PPC is really cool or just really creepy. However, no one can deny how powerful retargeting can be for a business. It's highly effective in bringing back bounced traffic, users that abandoned their lead form and shopping cart and allowing you to amplify all of your marketing … [Read more...] about Webinar: Optimize Your PPC Retargeting Program To Boost ROI
And the Hero Conf Guest Post Giveaway Winner is…
...JD Prater, Paid Search Specialist at Inflow! JD had what was by far our most popular blog post on 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved. For the great content, he wins a free conference pass to Hero Conf 2015, April 27-29 in Portland, OR! We'd like to thank our other finalists (and the dozens of other folks who sent in some really … [Read more...] about And the Hero Conf Guest Post Giveaway Winner is…
Calling all PPC Hero Allies: Follow us, like us (get to know us!)
Do you love PPC Hero and don’t want to miss a single post? Then you should follow us on Twitter and like us on Facebook! Not only do we share all the brand new posts on PPC Hero, but we also push out popular posts, new whitepapers, new webinars, toolkits, on demand webinars, new posts on the AdWords blog, new announcements in PPC + MORE! It’s also a great place to connect … [Read more...] about Calling all PPC Hero Allies: Follow us, like us (get to know us!)
My Experience With An Adult PPC Client
Editor’s Note: This article is a part of our Hero Conf Guest Post Giveaway. Based on a combination of pageviews, shares and editorial review from the PPC Hero writing staff, a winner will be chosen from the 4 finalists we post throughout the week. Today’s post comes to us from Joe Martinez (@MilwaukeePPC), Search Marketing Specialist at Top Floor. At the agency I work for, I … [Read more...] about My Experience With An Adult PPC Client
4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved
Editor’s Note: This article is a part of our Hero Conf Guest Post Giveaway. Based on a combination of pageviews, shares and editorial review from the PPC Hero writing staff, a winner will be chosen from the 4 finalists we post throughout the week. This post originally came to us from JD Prater (@jdprater). JD is now a Senior Account Manager at Hanapin Marketing and regular … [Read more...] about 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved
