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PPC Hero is written by the team at Hanapin Marketing, an independent PPC-only agency. We deliver insight, strategy and results to high-spend paid search, display and paid social advertisers. For more information about our PPC services, visit the solutions page on our site!
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Optimizing your site for mobile users is crucial for boosting your conversion rate. But how? Click to explore our top 4 ways to drive conversions via mobile.
Google Ads constantly rolls out new features and updates and it's up to marketers to keep up. Learn how to use the five latest features in 2022.
Learn how to perform voice search optimization for your content and improve its discoverability to those searching with their voice.
The B2B world is competitive, so targeting people who will benefit from your service or product is paramount. Learn to identify your target market today.
What is reactive marketing and why bother with it? Read this complete guide and learn why and how to apply a reactive marketing strategy to your brand.
Consistent messaging on social media can highlight your values and build trust in your brand — a winning strategy for your reach and conversions. Read on to learn how.
Statistics are important for every area of digital marketing. Read on to discover how they can help you plan strategies that boost business growth.
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