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Video as a Non-Negotiable for Digital Marketing

Videos are everywhere. And as digital marketers, the need to know what kind of video to make for which platform is never-ending.

Amazon PPC Management: How To Get The Best On Budget

Amazon advertising services might be exactly the right thing that meets your brand’s needs due to its vast audience and experience.

Best Practices to Maximize Connected TV Advertising

Connected TV campaigns should pair with other paid media campaigns to drive conversions and take advantage of each targeting tactic to maximize inventory.

Optimizing Facebook Creatives for iOS 14

Apple's new privacy settings are likely to put a dent in Facebook’s mobile advertising and impact the advertisers who rely on their ads for marketing.

How to Avoid Keyword Cannibalization in Your Next Marketing Campaign

Did you know that your SEO and PPC campaigns may compete with each other? Learn how to spot and eliminate keyword cannibalization in this article.

5 Challenges Ecommerce Brands Are Facing In 2021 (With Solutions)

Ecommerce is an excellent pursuit if you can overcome the substantial challenges inherent to the industry today. Here are five of the most notable challenges.

6 Backlinking Strategies to Boost Your Traffic and Domain Authority in 2021...

80% of SEO professionals agree that link-building is a highly effective tactic. Learn the most effective backlinking strategies and how to use them in 2021.

5 Ways To Lower Your Facebook Ads CPC

Facts you should know about how Facebook Ads work and five effective ways to lower the CPC rates and gain more profit in your online business.