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Here are 12 Important PPC Trends to Watch in 2021. By understanding these new PPC trends, brands and marketers can stay ahead of the competition.

There are many factors that can have a negative impact on paid search conversion performance, including prices, shipping costs, and competition.

Artificial intelligence is revolutionizing the digital marketing world. Here are some of the best AI tools currently available for small businesses.

Facebook is the dominant social platform for ads, and with good reason. Here are three other platforms that you should consider including in your strategy.

AI is more than just a tech trend. It can take your advertising efforts to the next level and boost your ads’ performance. Learn how AI can enhance PPC.