Get answers to some of the most common questions we hear from new account managers attending digital marketing conferences and from right here on PPC Hero.

Learn what Dynamic Search Ads (DSAs) are, how to set them up and how they can be used alongside remarketing.

Google is introducing image ads to search by unveiling a new Gallery Ad format.

A new form of advertising on YouTube is on the horizon! Lead Form Ads are coming! Learn from our initial testing missteps and save yourself time and energy.

In this article we’ll go in depth from start to finish covering the concepts and methods step by step. By the end you’ll be able to automate any of your...

In this monthly post, we bring you the latest from all of the major platforms.

In this article, you will learn the most effective way to exclude mobile apps and potential challenges in the process. Additionally, I'll outline the potential impact of mobile app traffic...