Google Ads, Google Shopping
Product Listing Ads Extended for Search Partners
Google now offers ad space for your Shopping Campaigns when a user is on one of these retail sites searching for similar products that you offer. Read More »
Google Ads, Google Shopping
Google now offers ad space for your Shopping Campaigns when a user is on one of these retail sites searching for similar products that you offer. Read More »
Product Listing Ads
Since their launch in 2010, product listing ads (PLAs) have opened a new window of opportunity for eCommerce advertisers everywhere. PLAs have given advertisers the opportunity to bring the traditional shop shelf to the search results page, displaying a specific product accompanied by price and... Read More »
Product Listing Ads
Alex Dao of Datapop.com investigates the rise in PLAs recently and how they are interplaying with the PPC landscape. Read More »
Ecommerce PPC, Highly Visible: Advanced Display Ads
You’ve asked for it, and here it is: The Total Guide To Product Listing Ads. We have a feeling this product will continue to expand and get cool, new features since it’s doing so well for our eCommerce accounts. But, there is so little information... Read More »
Ecommerce PPC, Highly Visible: Advanced Display Ads
You’ve asked for it, and here it is: The Total Guide To Product Listing Ads. We have a feeling this product will continue to expand and get cool, new features since it’s doing so well for our eCommerce accounts. But, there is so little information... Read More »
Ecommerce PPC, Highly Visible: Advanced Display Ads
You’ve asked for it, and here it is: The Total Guide To Product Listing Ads. We have a feeling this product will continue to expand and get cool, new features since it’s doing so well for our eCommerce accounts. But, there is so little information... Read More »
Ecommerce PPC, Product Listing Ads
You’ve asked for it, and here it is: The Total Guide To Product Listing Ads. We have a feeling this product will continue to expand and get cool, new features since it’s doing so well for our eCommerce accounts. But, there is so little information... Read More »
Ecommerce PPC, Highly Visible: Advanced Display Ads
You’ve asked for it, and here it is: The Total Guide To Product Listing Ads. We have a feeling this product will continue to expand and get cool, new features since it’s doing so well for our eCommerce accounts. But, there is so little information... Read More »
Uncategorized
One of the coolest features about Product Listing Ads is that you can target your ads by whatever you want. Instead of using keywords, these ads use targets. Every time I talk to other marketers, they all seem to target a little differently. So, I... Read More »
PPC Strategy
Lots of crazy stuff has happened in PPC during 2012. Even though that’s been true pretty much every year since its launch, we at PPC Hero felt that it was a big enough year to justify its very own series. That’s why for this month’s... Read More »
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