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Advanced PPC Strategies, Bid/Budget Management
In this post, we analyze the recommendations from Google’s Optimization Score tool and how to discern when recommendations should or should not be implemented. Read More »
Advanced PPC Strategies, Conversion Rate Optimization
One of the most important things to consider when developing a website is the user experience and how easy it is for them to navigate your website. Read More »
Advanced PPC Strategies, Apple Search Ads
Find better ways to understand trends through the latest Apple Search Ads Benchmark Report, teaching us average cost and performance metrics. Read More »
Conversion Rate Optimization, Conversion Tracking
Quality PPC campaigns can be very effective. Learn how to tailor them to your target audience to ensure customer satisfaction with these vital metrics. Read More »
App Advertising, Branding
Tech companies are implementing changes to respond to rising concerns around privacy. A new marketing landscape where branding cannot be ignored is on the rise. Read More »
Conversion Rate Optimization, Social Media
When trying to increase conversions, it’s not enough to just make visually appealing content. There are many marketing strategies you can use to your advantage. Read More »
Conversion Rate Optimization, Conversion Tracking
The average conversion rate of Facebook ads is 9.21. If your conversion rate is lower than 10%, it's time to start focusing on improving it with these 5 tips. Read More »
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