In this episode of Ticker Tuesday, we’ll walk you through how to use different search keyword match types to fix problems in your PPC account. So whether you have a low CTR or a high CPL, we’ve got a solution for you!
Want more PPC strategies and tips? Check out our other episodes of Ticker Tuesday:
Let’s face it. We live in a fast-paced era and work in a technology-driven industry where the ability and expectations to quickly make changes can inhibit critical thinking. In fact, when speaking to the pros of paid search, the speed at which marketers are able...
There are many surprising similarities between AdWords auctions and real estate markets. By comparing the two we’ll try and understand more about CPC inflation, effective investment strategies and where the industry could be heading.