AdWords Livestream To Announce Latest Mobile Innovations

By Bri Saxman | @brisaxman | Account Manager at Hanapin Marketing |

Tune in Tuesday, May 5th, as Vice President of Product Management at AdWords, Jerry Dischler hosts a 45-minute livestream focused on delivering new innovations that will enable you to better reach and influence your customers on mobile devices.

mobile devices

According to Google’s research, 91% of smartphone users now turn to their phones for ideas while right in the middle of a task. Because we can be online anywhere at any time, we count on information being immediately available and relevant. This expectation has changed how people make decisions and has created tremendous opportunities for marketers.

Based on Google’s announcement you can plan on learning about new products that are designed to:

  • Create better mobile experiences for your customers at the moments when they’re looking for your products and services
  • Measure all the moments that matter to your business – online and offline, across multiple devices and touch points
  • Customize and scale everything you do in AdWords, to unlock the full potential of increasingly complex consumer journeys

The livestream starts at 9:30am PT/12:30pm ET. You can register here.

PPC Hero will be live blogging the event!

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