April Showers Bring May PPC Flowers
April 13, 2012
Scenario: you’ve inherited a PPC account and are tasked with your first month of account management, or you’re kicking off a brand new PPC account. Where do you start? What do you do? Fear not, PPC Hero to the rescue! In this month’s blog series, we’ll talk about what PPC seeds to plant now to set yourself up for long term success.
Here’s a quick look at the topics we’ll be covering next week, so be sure to check back then…and come ready with your notebook!
Monday: Initial Client Communication and Research – Kayla
Tuesday: Account Goal Setting – Sarah
Wednesday: Structuring New and Existing Accounts – Felicia
Thursday: Nurturing Your Account – Dave
Friday: Series Wrap-Up – Kayla
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Becoming Allies With The Sales Team: A Lead Gen Solution
Collaborating with your client’s sales team can provide a treasure trove of insights. Explore how PPC tactics are utilized to help shorten the sales cycle and improve close rates!
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New Facebook Analytics Updates from F8
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