PPC Task Checklist For Account Success
A checklist of PPC tasks, broken down weekly and monthly, that all account managers should be doing.
Category: Basic PPC Strategies
Digital Marketing KPIs You Can’t Ignore
Successful digital marketing campaigns require the right metrics. Your business should be tracking these eight KPIs.
PPC Keyword Research Guide: How to Find Keywords for Your Paid Advertising
This post includes the most effective tips to drive a business' paid campaigns via highly-quality PPC keywords.
4 Organizational Tools For Managing Digital Marketing Teams
Group Account Director Rachel Poulos shares the 4 main tools she uses to keep her team organized during the busiest seasons.
What Clients Want
An experienced Group Account Director highlights the top requests that clients ask of their agency and how to deliver them.
Tips for Building Expansion Proposals
This post outlines a few things that “past you” can do to make “future you” look like a genius as you expand your business’s marketing plan.
May 2020 Updates to Paid Media Platforms
In this monthly post, we bring you the latest news and changes from all of the major ad platforms. Google, Bing, Facebook, Youtube, LinkedIn, and more.