Diane Anselmo

Group Account Director at Brainlabs

With over 16 years experience in the PPC industry, Diane Anselmo is a seasoned marketing professional who has had the unique opportunity to learn PPC as it was evolving as an industry. As a Group Account Director at Brainlabs, and previously Hanapin Marketing, Diane has developed and managed PPC strategy, campaign creation, and analysis, cultivating it to success.

What Clients Want

An experienced Group Account Director highlights the top requests that clients ask of their agency and how to deliver them.

3 Easy Landing Page Updates To Improve Quality Score

Making these easy adjustments to your PPC landing pages will positively impact quality score. A better quality score means lower CPCs!

How To Make Gmail Ads More Effective - Tips And Strategies For Success

Get tips on how Gmail ads can be an effective way to interact with a targeted audience beyond traditional search efforts.

Why You Need To Diversify Your PPC Marketing Mix

Get tips on how to diversify your PPC marketing mix and safeguard your account from unexpected shifts in the marketplace!

My 5 PPC Account Manager New Year's Resolutions

Check out Diane's top 5 resolutions she hopes to accomplish as a PPC manager in 2017 and see if you share any of them.

How To Think Straight When Your PPC Account Is Going Sideways

Learn the good starting points when troubleshooting a PPC account that suddenly went off the rails.

How To Leverage PPC For Your B2B Accounts

We'll explore PPC marketing to B2B audiences and discover how we can leverage PPC to reach our goals.