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Display, How To
The move in search to people based marketing is going to allow us to provide the most relevant, cohesive digital marketing strategies yet. Read More »
Basic PPC Strategies, Business of PPC
Are you considering a career in paid search? Read on as we discuss why you should enter the field and the characteristics that paid search specialists have. Read More »
How To, PPC Strategy
Thinking like a direct marketer is crucial to having the best paid search strategy. Read how remarketing can help. Read More »
Google Ads, Mobile
As PPC account managers not a year goes by where we don’t get told this is the year mobile is going to take over the world and change our lives forever. Read More »
Remarketing
When developing a remarketing strategy, it is important to consider different ways of reaching a variety of audiences. Read More »
Keyword Research, Keywords
Keywords are the fundamental building blocks of any paid search account. It is crucial that you continue to find and develop new keywords so your account can grow. Read More »
Advanced PPC Strategies, Remarketing
Add audiences to your existing search campaigns and bid differently for them. This technique is known as Remarketing List For Search Ads. Read More »
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