Etgar Shpivak

Co-founder & CEO at Fixel

2020 Top 50 PPC Hero influencer, CEO and Co-founder of Fixel. Etgar has over 18 years of experience as a practitioner, managing multi-million campaigns worldwide, a speaker in the largest digital marketing conference in Israel, co-author of a best-seller book on digital marketing, and a lecturer in the leading universities and colleges in Israel.

Does Facebook post engagement drive sales?

Test the impact of engagement on conversions. This framework aims to break the data silos, help to analyze cross-platform engagement and cross-device tracking.

Make Facebook Ads Even Better With Google

Facebook Ads is one of the best channels for driving quality traffic to websites. It has great ad products and an amazing targeting platform.