Bid/Budget Management, Google Ads
When To Test Google Ads Portfolio Bidding
In this post, I’ll break down portfolio bidding and 5 different campaign structure scenarios when I tested it. Read More »
Bid/Budget Management, Google Ads
In this post, I’ll break down portfolio bidding and 5 different campaign structure scenarios when I tested it. Read More »
Basic PPC Strategies, Bing Ads
In this monthly post, we bring you the latest news and changes from all of the major ad platforms. Google, Bing, Facebook, Youtube, LinkedIn, and more. Read More »
Ad Customizers, Ecommerce PPC
Want to create urgency to purchase with your display ads? With a little creativity, you can create countdown ads even though it's not a default option! Read More »
Audience Targeting, Case Studies
Learn a new Google Ads campaign strategy focused on audience segmentation and how to leverage the segments to drive efficiency. Read More »
Bing Ads, Google Ads
Despite the ongoing pandemic, a mixture of restlessness, hope, and business needs has led to an increase in travel-related searches over the month of April. Read More »
Basic PPC Strategies, Bing Ads
In this monthly post, we bring you the latest from all of the major ad platforms. Read More »
Display, Google Ads
Looking for a way to drive customers through the front door? This overview includes the requirements needed to run these campaigns and how to set it up. Read More »
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