Category: Hired Guns: Working With a PPC Agency

Confronting Prospects Prior to the Agreement

Having that first call with a potential client is set up to feel each other out, see what they’re looking for within the digital marketing world and if your company is a fit to fulfill their needs.

PPC RFPs: Balancing Value & Investment

RFPs in the PPC world can be difficult and trying for both the client and responding agencies. How can each help the process along smoothly? Read on to find out!


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