Mobile, PPC Opinion
AdWords Call-Only Campaigns - Who Should Use Them?
If a company depends on phone calls above all else, it’s likely to succeed greatly with call-only campaigns. Read More »
Mobile, PPC Opinion
If a company depends on phone calls above all else, it’s likely to succeed greatly with call-only campaigns. Read More »
Basic PPC Strategies, Geo Targeting
Now that the first quarter of the year is almost complete it’s time to make sure your PPC campaigns are carrying their weight. Read More »
How To, Mobile
In this piece, I will discuss some PPC tactics that will help bring your mobile presence to the forefront. Read More »
Bing, Bing Ads
Bing Ads will officially roll out device targeting changes on March 23rd. This has been a topic of discussion since June. Read More »
How To, Mobile
A new campaign type entitled call-only campaigns has been rolled out. The ad type is aimed at advertisers who value a phone call more than a click. Read More »
Google Ads, Mobile
As PPC account managers not a year goes by where we don’t get told this is the year mobile is going to take over the world and change our lives forever. Read More »
Mobile
I reached out to eight PPC marketers and asked what they were surprised to learn about their mobile users – and how they adapted their campaigns accordingly. Read More »
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