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Business of PPC, Client Relations
The client-agency relationship is changing - we see it at Hanapin and we suspect many of you may be experiencing it as well. Read More »
Basic PPC Strategies, Bing Ads
Given the unique audience within the platform, account managers are wise to optimize and update their strategy based upon distinct features offered by Bing. Read More »
Client Relations, How To
The following types and traps are what to do when communicating to the 4 personality types. Read More »
Business of PPC, How To
As a member of the sales team, one of the most important things you must do is stay educated on industry news and trends. Read More »
Business of PPC, Opinion
I recently relocated and am now a full-time remote employee. I’ll share my favorite tips and fresh perspective on transitioning from an office to a remote work environment. Read More »
Google Ads, Industry News
Read what our key takeaways are from Google's Performance Summit announcing new AdWords features. Read More »
Business of PPC, Buying Cycle
Pitching initiatives are an important way to grow an account but they also serve as a way to show your clients you are on the cutting edge of PPC. Read More »
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