Category: Uncategorized

The Great Brand Keyword Debate: What You Need To Consider

We have been answering the questions of “Should I bid on my brand keywords?” and “Should I bid on competitor keywords?” since Google AdWords (now Google Ads) was first introduced. We all have personal opinions about the ethics of bidding on competitor keywords, but it...

The Top 25 Most Influential PPC Experts of 2018

Every summer, we release our newest edition of the Top 25—it’s a nice way to honor some of the hardest workers in our tight-knit PPC community. The new list has been released. Find out this year's Top 25 Most Influential PPC Experts and the Top...

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