Eight Things PPC Beginners Do (That You Should Too)

By Mark Casey | @Mark_Casey | Director of Inbound Marketing at Hanapin Marketing |

PPC pros don’t know everything when they’re just starting out. But the one thing they do know is how to follow and closely manage the fundamentals of account management that many seasoned experts end up taking for granted.

But paying attention to those details will always end up improving your account, no matter where you’re at in the spectrum. This week’s webinar will focus on those things that beginners tend to get right and veterans tend to forget, including:

  • Taking a “constant” approach to competitor research
  • Resetting the what, why, and how of advanced keyword building
  • Looking at your bids and budgets as if you were setting up your account for the first time

Space is limited — Reserve your spot today!

Register for a free PPC Agency webinar now

 This webinar occurs on Thursday, September 12 at 12:00 pm EDT.

The Latest PPC Updates to Catapult Campaigns in 2019

In this webinar, Hanapin’s Kelly Pollock and Optmyzr’s Fred Vallaeys will point out which updates have made (and will make) a major impact on digital marketers, and what we should be preparing ourselves for as we fly into 2019.


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