Final Four!! Search Marketing Madness Announces Regional Champions

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

Buzzzzzzzzz…..Its Final Four time! Regional Champs have been set, thanks to you, and the competition is just a mere two rounds from having a final winner (remember, the final winner gets a free registration to this year’s Hero Conf).

Before we launch head-on into the rivalries, we’d like to congratulate each of the contenders in Search Marketing Madness’ Final Four! SearchMarketingMadness_Sidebarad

PPC Software Regional Champ

AdWords Editor

From their website: AdWords Editor is a free, downloadable Google application for managing large AdWords accounts efficiently. Download your campaigns, make changes with powerful editing tools, then upload the changes to AdWords.

PPC Manager Regional Champ

Brad Geddes

A snippet from his impressive bio on certifiedknowledge.com: Brad Geddes, founder of Certified Knowledge, has been involved in online marketing for 15 years. Over the years, he has provided a variety of consulting services, including: usability, conversion optimization, product development, product positioning, and agency consulting. He has managed, SEO, PPC, social, display, and affiliate marketing campaigns for both himself and others. One of his trademarks has been demystifying the more complicated aspects of SEO, PPC, and Internet advertising through writing, speaking, and training.

PPC Conference Regional Champ

SMX Advanced

From their web site: SMX Advanced is the only search marketing conference designed exclusively for experienced internet marketers. Sessions are fast-paced, Q&A-packed, frequently controversial, always informative…and don’t stop to cover the basics. Fluent in search engine marketing? Come to SMX Advanced and engage with others who speak your native language.

PPC Blog Regional Champ

Search Engine Land

From their web site: Search Engine Land is a news and information site covering search engine marketing, searching issues and the search engine industry. The site is led by journalist Danny Sullivan, who has been covering search for the past 11 years. It is published by Third Door Media, which also produces the Search Marketing Expo conference series and the Digital Marketing Depot, our resource center for digital marketers.

It was a fierce competition to get to this far in the competition, so congrats to all of the regional winners. This round of Search Marketing Madness will end at 5pm EST on Wednesday, April 9. The Final Championship will commence on Thursday, April 10 at noon EST.

Grab your friends and get voting!

Vote for the Final Four in Search Marketing Madness!

Analyzing the AdWords Distance Report

The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance.

How to Master Attribution for Easy Budget Planning

In this webinar, Hanapin’s Cassie Oumedian and Google’s Julia Meter will provide tips on using AdWords attribution to directionally decide where you should allocate your budget, and how you can use the changing industry to your advantage.

AdWords Interface Updating By End of 2018

By the end of 2018, the old AdWords interface will be replaced by the new AdWords Experience permanently. The exact date of the transition is up for debate but it is expected to come as early as October, if not earlier in the year.