It's World Gratitude Day - What Are You Grateful For?

In my 25 short years on this Earth, something I’ve realized is that sometimes it seems easier to complain than to show gratitude and have a grateful heart. I really don’t know why this is the case, but today is the perfect time to turn those complaints into thankfulness! Obviously, PPC Hero is grateful for the world, and everyone in it; he’s such a great hero! Chances are though, that there are specific people in your life who you’re grateful for – those who have stuck with you through hard times and celebrated with you in good times. Let’s tell the people we care about how grateful we are for them today!

Analyzing the AdWords Distance Report

The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance.

How to Master Attribution for Easy Budget Planning

In this webinar, Hanapin’s Cassie Oumedian and Google’s Julia Meter will provide tips on using AdWords attribution to directionally decide where you should allocate your budget, and how you can use the changing industry to your advantage.

AdWords Interface Updating By End of 2018

By the end of 2018, the old AdWords interface will be replaced by the new AdWords Experience permanently. The exact date of the transition is up for debate but it is expected to come as early as October, if not earlier in the year.