[New Toolkit!] The PPC Resource Toolkit for 2016 Success
January 21, 2016
It’s a brand new year, which means now is as good a time as any to learn new things, get more strategic, and get creative with your PPC campaigns and overall marketing strategies.
In this toolkit by AdStage and Hanapin Marketing, we’ve compiled a number of PPC resources, including blogs you should be reading, chats to participate in and free tools at your disposal, to lead you down a path to PPC success in 2016.
This toolkit contains:
- Blog Post on 5 Twitter targeting tactics you should be doing in 2016
- Guide on leveraging Marketo with paid social
- Guide on leveraging Hubspot with paid social
- Comprehensive list of free PPC tools
- Resource guide to learning PPC
- Infographic and whitepaper on the most impactful PPC updates of 2015
- Webinar recording on how to set up an ad stack
- Webinar recording on what marketers needs to know about full-funnel ads and attribution
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Spend Smarter: Identifying Account Opportunities
Explore a method for projecting performance that makes it easier to provide solid budget increase recommendations and alleviates some stress.
Up and Running with AdWords Add-on for Google Sheets
In this article we will set up for the AdWords add-on for Google Sheets. By the end you'll set up your own reports and automate the data gathering portion of your workflow.
Tackling Facebook Ad Disapprovals
Why your Facebook ad is disapproved and what you can do to fix it and avoid future problems.
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Easy Steps to Complete a Competitor Analysis
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Quick Tips to Earning Trust When Onboarding a New Client
In observing onboarding, I have found a few helpful hints that will help account managers to gain their client’s trust early.
2018 AdWords Updates: Notes, Add-Ons & Optimize
Google has been busy recently making several updates to the features and policies for AdWords. Get the latest AdWords updates on the Add-On for Google Sheets, the Notes feature in the new UI, Account Deactivation, and linking to Google Optimize.
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