As we know all too well, the PPC industry is constantly on the move. Google recently announced new AdWords features, including responsive display ads to fit different devices and formats, expanded description lines, more customized bidding options, and pilot features for Google Maps for advertisers to give more information about their businesses. And, like any major change, there are many levels of these features that you need to know in order to utilize the tools to their maximum potential.
In this new live webinar, Hanapin Associate Director of Services Jeff Baum and Optmyzr’s CEO Frederick Vallaeys will walk you through the new AdWords tools and show how you can use them to optimize your accounts.
You’ll learn expert AdWords tips and tricks for:
- Expanded and Responsive Ads
- Bidding by Device
- Removing converted clicks and what it means